Origin Story

Heart Berry began in the kitchen on the Rez. What began as a custom beadwork and regalia business "House of Howes", grew from a one woman squad in 2007 to our current team.  
In 2014 Howes was creating custom work across Anishinaabe territory of MN, WI, and Canada and was contacted by Eighth Generation founder Louie Gong.  
Brought on as an Inspired Natives Collaborator, Heart Berry was born taking traditional Ojibwe designs and making contemporary pieces alongside the Inspired Natives team.  What began as earrings turned into apparel and our signature pieces, the wool blankets.  
Our work has expanded further to custom logo, graphics projects, and to the exciting world of architecture. We are able to use the skills we have built to create contemporary and traditional graphic work that reflects an Anishinaabe aesthetic and story.  
About 7 years ago, we decided to shift our focus from making cultural art to teaching and building a community of makers. We have been able to teach over 700 people across the region and Anishinaabe territory how to make moccasins, beadwork and expand the knowledge around our cultural arts. 
The realm of technology has been an incredible tool in supporting our work around cultural revitalization. We created a series of online tutorials in 2009 to teach about beading and moccasin making. We followed this up in 2019 with the Nookomis Obagijigan project creating a bilingual moccasin instruction and pattern book.  
We are so proud of our team. 
We collaborate with Eighth Generation
Local manufacturers such as Duluth Pack
Regional printers Track Club Co
Local embroidery shop Mellin
Photography by Nedahness Greene
And our local Heart Berry Team
We proudly both seasonal and year round employees:
Inventory Manager
Social Media
Pop Up Manager
along with a slew of seasonal folks
Heart Berry Owner, Sarah Agaton Howes is an Anishinaabe-Ojibwe Artist from Fond du Lac Reservation in Northern Minnesota. For the past 9 years, Howes has organized an Indigenous Women’s Running Group and utilizes social media to provide inspiration and support to promote wellness and health. Known for her work around cultural revitalization, Howes now designs, mentors apprentices, manages the HB team, develops curriculum, and a host of jobs from speaking engagements to collapsing boxes.  CEO stuff.


 

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